From better forecast accuracy to accelerating revenue via pipeline, there are many benefits a sales organization can enjoy from a client relationship management (CRM) platform. Yet only 40% of CRM customers report having an adoption rate above 90%.
Why? Because most sales leaders fail to understand that implementing a new CRM is more than just making a purchase and telling the sales team they’re going to be using new software.
So, how do you flip the narrative to make sure that your CRM adoption is successful? We answer this question in our eBook. Our goal is to help you create a CRM adoption roadmap that will help you reach your target business outcomes. You’ll learn why most sales organizations fail, the eight steps to successful CRM adoption, and the vital role training plays in ensuring CRM stickiness.
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